Camden Forehand, JMS Exteriors LLC
How JMS Exteriors Added $2.4M in Revenue in 15 Months
The Problem
Before working with us, JMS Exteriors relied on traditional lead generation — door knocking, pay-per-lead sources, their website, organic Facebook posts, fairs, cold/warm calling, and referrals. Word of mouth was their biggest source, but they lacked a consistent, scalable lead channel, especially to fall back on when other areas of the business slowed down. They had also tried running Facebook ads themselves without much understanding of what they were doing.
Our Solution
We built and ran targeted Facebook ad campaigns for JMS Exteriors, giving them a consistent, scalable lead source independent of seasonal or door-to-door slowdowns. Over 15 months, the partnership grew through consistent communication, honest expectation-setting from day one, and ongoing collaboration to refine what was working.
The Results
$2.3–2.4 million in gross revenue generated directly from Facebook campaigns over 15 months 50–60% close rate on appointments generated through the campaigns A reliable, consistent lead source that helped the business weather slow periods in other channels Helped support consistent monthly job volume alongside their existing referral-driven business
