From Low-Quality Leads to a Calendar Filled with High-Intent Roofing Appointments

Before working with us, Tom tried buying leads on a per-lead basis from another company — but the service wasn't even branded with his business, communication was poor, and quality was low. Out of roughly 15 appointments they set for him, only 2 actually showed up. He then tried running social media ads himself, but spent a lot of money and generated exactly zero leads. By the time he found us, he was burned on social media as a lead source and going in skeptical, hoping simply not to lose money.

We launched a fully branded campaign for Alltek Roofing, contacting every lead within minutes so homeowners were engaged while interest was still hot. Appointments were pre-qualified and booked directly onto Tom's calendar via text and email, complete with location and customer contact info — no legwork required on his end. We also continuously tested new ad creative (including video ads, which have performed especially well) and scaled ad spend as results proved out.

Over 10 full roof replacement jobs closed in his first 1.5–2 months (no small repairs — all full replacements) Every booked appointment actually shows up, compared to a 2-out-of-15 show rate with his previous lead provider High-intent, qualified appointments — homeowners already familiar with and introduced to his business before Tom arrives Tom has increased his ad spend budget multiple times due to results, with plans to increase again Now preparing to hire additional salespeople to keep up with appointment volume